This bikeshare wayfinding system and app is a user oriented system that spans street signage, a mobile app, and print design. It includes three different sign types: bike station location, wayfinding, and ground painting. The app enhances the rider experience and the print piece extends the visual language of the wayfinding system creating a more wholesome rider experience.
This project won a Maine Ad + Design Club Broderson Award in 2018.

Bike Dock Signs

Placemaking Signs

Ground Painting

Printed Booklet

App Screens


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©Ann Finkel, forever