My self-driven independent project to complete my BFA in graphic design focused on slow fashion. After researching the general concept for the duration of one semester, I synthesized my findings and created my own definition of slow fashion. My definition is as follows:
Slow fashion is a movement fostering change in the fashion industry towards greater ecological integrity and social good. It is a multi-faceted topic, but broken down to its most basic form means considering the following pillars: 1. Empathetic design + making 2. Ethical practices of recycling and consideration for waste 3. Garment care 4. Putting a wedge in fast fashion and ending mass consumption and 5. Consideration for sustainable materials and resources.
I made 5 different garments (each with one pillar in mind) and used activity theory as a grounds for designing a book, a brand identity, and various thought exercises (research invitations) to support the concept.
Due to COVID-19, we did not have an in person thesis show. I decided to make my own scale model of what the exhibition would have looked like.
This project was printed through Newspaperclub and featured in their July 2020 “Print Roundup.”